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Wednesday, February 07, 2024

Plans announced for new, distinctive digital music stations as extensions for BBC Radio 1, BBC Radio 2 and BBC Radio 3

 

Our extensions for Radio 1, Radio 2 and Radio 3 will allow listeners to deep-dive into more pop and classical genres and periods of music they love the most, uniquely created by the BBC. They’ll get a deeper listening experience than what’s available elsewhere, hear brilliant storytelling through our extensive archive, and discover more music to love whatever their mood.
— Lorna Clarke, BBC Director of Music

As audience habits are transformed with significant growth in streaming and digital radio listening, BBC Radio looks to launch four distinctive music stations on DAB+, giving people more choice and value from the license fee and building on the BBC’s wide-ranging support for British music.

The new extensions for BBC Radio 1, BBC Radio 2 and BBC Radio 3, which will also be available on BBC Sounds, look to delve deeper into specific genres and periods of music with context, curation and storytelling done in a way only the BBC can do.

The extensions build on the BBC’s commitment to new music and British artists by showcasing the BBC’s high-quality on-demand music programs for more audiences to discover, alongside new commissions fronted by emerging talent and the BBC’s much-loved expert presenters. They will also surface content from the BBC’s rich archive that has captured the story of British music over the past six decades.

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