Pakistan Broadcasting Corporation (PBC) will be made a modern and efficient public broadcasting service, and its deficits will be reduced and programming diversified to meet the challenges of the modern day information environment. These views were expressed by Federal Minister for Information and Broadcasting Ms Sherry Rehman, while talking to the Director-General of the Pakistan Broadcasting Corporation, Murtaza Solangi.The Minister agreed with the Director-General that Radio Pakistan should present news and events in as factual, accurate and impartial manner as possible. She added that radio programmes should reflect the aspirations of the people of Pakistan and promote principles of democracy, and a culture of freedom and tolerance.
Ms Rehman directed the management of Radio Pakistan that all appointments should be made on merit and the service should be made more professionalised to compete with private radio channels. While showing the resolve to make Pakistan Broadcasting Corporation a financially self-sufficient organisation, Ms Rehman said the deficits of Radio Pakistan are being reduced and priorities set right to streamline the affairs of the organisation.
(Source: Associated Press of Pakistan/R Netherlands Media Network Weblog)