Monday, June 24, 2024

AI in radio — looking beyond the hype

 

By Juha Lahti

ELSINKI — In December 2023, the Finnish Broadcasting Company (Yle) made a 20-hour broadcast with two high-profile talents, Viki and Köpi. However, the dialog was written by artificial intelligence, and AI also created the duo’s voices. So, the only thing humans assisted with was managing the broadcast equipment. The main reason for using the voices of two celebrities was to show our audience how far AI technology is already. The guys have a dedicated fan base, so in this way, we had a large audience without using any additional marketing.

It was made possible with a very simple idea. Text produced by ChatGPT was fed to Elevenlabs to convert the text to audio. ChatGPT is a tool that can generate human-like text, and Elevenlabs can convert any text into lifelike speech.

Additional story at: https://www.redtech.pro/ai-in-radio-looking-beyond-the-hype/