Friday, February 17, 2017

BBC to Expand Audio Content Globally



The broadcaster hopes to use its vast radio archives to attract more listeners
by James Careless

OTTAWA — Nothing less than “a Netflix of the spoken word”: That is what BBC Director-General Lord Tony Hall promised on Nov. 23, 2016, when he announced the BBC’s plans to offer its full archive of audio content to online listeners around the world.

“The BBC makes the best radio in the world ... and we have an extraordinary wealth of audio riches at our disposal,” said Lord Hall during his keynote address to the Voice of the Listener and Viewer Autumn Conference in London. With our world-class content, we could use our current output and the richness of our archive to create a Netflix of the spoken word. It’s one of the things that will help the BBC carry the full weight of Britain’s culture and values, knowledge and know-how to the world in the years ahead — and say something really important about modern Britain.”

Additional article at: http://www.radioworld.com/global/0007/bbc-to-expand-audio-content-globally/339089
(photo/BBC & Radio World)