The capital is known for its diverse subcultures, and community-led radio stations are no exception.
Here’s how they are evolving their brands from the grassroots, whilst offering people a pathway into the music industry, writes Lucy Snell.
“Having had a pretty lonely experience growing up, listening to a breakfast radio show was a form of escapism”. Jade Pearson’s love for music transitioned to a love for radio after listening to Nick Grimshaw’s BBC1 Breakfast Show every morning in her teen years. “His relationship with his producers and the show itself was light-hearted, fun, and comforting”, she adds. Listening to his program every morning not only brought solace but ignited her passion for radio, which would become her future career.
Now, an assistant producer at KISS FM, she is at the front of what she imagined as a youth: a job in the industry whilst making close bonds with presenters and producers, like the ones she admired on the BBC.
Get the full story at: https://radiotoday.co.uk/2024/01/feature-inside-londons-community-radio-scene/
Photo/Radio Today
